Business research

Base marketing and strategic plans on broad and efficient research of markets, industries, competitors and occupations

Typical Information Deliverables




Eipert Information Services
seipert@eipertinfo.com



Copyright © 2000-2008 Sue Eipert



 

 

 

 

 

 

 

 

How Eipert Information Services has helped companies stay competitive

Issue: A small software firm needed supporting information for its new plan to market its enterprise software within an unfamiliar industry.

Result: An organized research report identified the largest companies in the industry, trade magazines in which to advertise, and trade meetings at which to exhibit. A few articles were found in the trade literature which discussed why potential customers purchased similar software.

Issue: A legal professional needed to see what the opposition's expert witness had published.

Result: A bibliography of publications, including those in international and foreign journals, showed them the bias they are likely to face in court.